As I grow in the industry of social media management, I figure out what I like to do and what I do not like to do. This is the wonderful thing about working for yourself, you set the rules.
Every client is different and their needs vary. That is why I tailor my packages to the needs of the client. For now, that is what works for me. As time goes on, I could see myself setting packages, but that is in the future.
The services a Social Media Manager offers differs from manager to manager. There are some managers that specialize in certain services or certain platforms. For example, I do not claim to be a content creator but if we are going for an organic, authentic, not staged look, then content creation is something I could do. If you want a clean, professional look, I can get you connected with a professional photographer. I do not want to overpromise a service that I might not be able to fulfill. One thing I will never do is let my clients down.
The platforms I work with are Instagram & Pinterest. These are the platforms I enjoy working on and that I know I could provide the best results on.
The services include (for both Instagram and Pinterest):
- Account Optimization
- Using trending market keywords to increase search-ability on Instagram and Pinterest
- Content Scheduling
- Schedule feed posts during optimized times. Hitting the post button at the best time.
- Copywriting
- Caption copywriting for social media posts to match brand voice
- Hashtag & Keyword Research
- Researching hashtags and keywords based on industry and content to get business in front of potential customers. Hashtags are for Instagram. Keywords are for Pinterest.
- Pin Design
- Curating Pin templates for blog posts
- Instagram Reels
- Curation of content ideas & editing of videos
- Engagement
- Engaging with existing and potential customers by liking and commenting on posts.
- Board Creation and Organization
- Consistently pinning to boards to show activity and organization on the Pinterest account.
- Brand Identity/Redesign
- Let’s give your business a distinct look and feel that flows throughout all of your social platforms. This includes story highlight management and covers.
- Analytics
- The proof is in the numbers. Let’s see how our work is paying off!
You can check out my packages here!
For more social media tips and tricks, head over to my Instagram!
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